Posts Tagged ‘fashion’

Fashion Combats Poverty In Honduras

Wednesday, July 20th, 2011

moda 1The fashion industry often gets [sometimes deservedly] a bad rap for having people in underdeveloped countries create their latest clothes lines for pennies while selling them for thousands of dollars in the shops of the developed world.

However, Moda Esperanza – the brilliant charity fashion group that turns the tabs from soda cans into fashionable accessories – is continuing to do the opposite. The group – set up to help single mothers in Honduras, and now Chicago – takes the worthless soda can tabs and turns them into very hip, fashion accessories [see photo on right]. The money earned then goes straight back to the people that really need it.

To put that in perspective, the group gave us some idea of how important the sale of even just one item can be to those women:

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Trash Fashion Hits Chicago

Tuesday, December 14th, 2010

moda esperenza chicago boxes arriveThe charity, Moda Esperanza, which has made a real splash by transforming the humble pop tabs from soda cans into hip fashion accessories is going from strength to strength.

We’re happy to report that the first boxes of finished products – made using pop-tabs sent from Chicago – have landed back in Chicago.

What were once thousands of pop tabs destined for a trash heap are now stunning handbags, belts and other accessories designed for teens looking for something you will just not find in the local mall. Read the rest of this entry »


Pop-Tabs For Fashion Pouring In

Wednesday, December 8th, 2010

moda esperenza tab boxesTurning the humble tabs from soda drinks into fashionable items is not just clever and creative, it’s also a lifeline for those working with charity Moda Esperanza.

The group, which was originally set up to give financial support to single women and mothers in Honduras through the creation of fashion accessories from pop tabs that would have ended up in the trash, is going from strength to strength. Through Area 3, the charity aspect of us here at Catalyst Exhibits, we’ve been helping with their recent drive in the US market by creating posters and another marketing material to raise awareness.

Collecting pop tabs has been a large part of that drive and we’re happy to report that….

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Moda Esperanza Takes Fashion To The Track

Tuesday, November 2nd, 2010

pop tab poster 1

Moda Esperanza, the clever folk behind turning humble metal pop tabs into funky fashion items, have been busy since we last caught up with them on their US drive.

The charity group, which was founded to provide a way for single mothers in Honduras to earn a living, took to the race track [but not driving] last week for the 24 Hours Of LeMons. Think of the classic LeMans 24-hour race for supercars in France and then subtract everything but the 24-hours bit.

This race is all about racing the weirdest, customised bangers and rust-buckets for as long as they will go for charity – we here at Catalyst Exhibits have burned rubber with the best [or worst] of them.

The latest race was held at the private Autobahn Country Club in Joliet, who kindly invited Moda Esperanza to set up shop at the 2-day event.

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From Trash To Fashion

Monday, August 9th, 2010

moda esperenza 1

Those metal tabs from the tops of soda cans don’t exactly scream ‘Fashion Must-Haves’ but in the right hands, pop-tabs are being turned from junk into red-hot fashion accessories.

Moda Esperanza, a charity group dedicated to empowering single women and mothers in Honduras, has being doing just that and now they are ready to branch out Stateside with their unique take on the fashion accessory.

Catalyst Exhibits has signed on via our Area 3 charity blog to help out by creating and sponsoring all their posters and banners for the marketing push.

Under the tag-line ‘The Power Of The Pop-tab’ the women have taken the humble pop-tab and transformed it into stunning purses, belts, bracelets and other fashionable accessories.

Jump now to see some more.

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